Roper optimistic over Warhammer Online
Despite EA’s Warhammer Online tallying 300,000 subscribers to World of Warcraft’s 11 million, ex-Blizzard boss Bill Roper has said you simply can’t write-off Mythic’s challenger just yet.
Roper, now employed by Champions Online developer Cryptic, says he is surprised to see people disparaging Warhammer’s subscriber levels, assuring: “I know many games out there that would love to have 300,000 subscribers.”
A natural churn in MMO games is inevitable, Roper explains, stating that new add-on packs for titles like World of Warcraft inevitably lure away users – but perhaps only temporarily.
Mythic are doing their level best to lure new players, offering users free character transfers, and a 20% XP/renown bonus for those joining their MMO world.